MTN FA Cup Committee member, Kofi Poku has embraced the idea of total re-branding of the Ghana Premier league to attract more sponsors.
According to him, the re-branding process should begin with the football clubs playing in the league.
“The clubs need to rebrand themselves first so we get a good understanding of what we are doing. The clubs must realise their roles and adopt proper management styles.
“We also need to understand what the brand Ghana Football stands for and direct all the rebranding focus to attain that. We need to know our style and follow it”, Mr. Poku explained.
“Everyone has a role to play and if we believe our game needs rebranding, we need to know the way to go. We have to start from the basics”.
Re-branding Ghana football begins with our clubs- Kofi Poku
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