An Indian company has launched a pickle flavoured condom.
Manforce condoms shared the new product on their Facebook page with the caption, “Presenting the very Indian, Tangy and Tantalizing, ACHAARI Flavoured Condoms. Get your lovemaking to go Desi and Sexy.”
The new range of rubbers is flavoured to taste like achaar, a South Asian dish involving pickled vegetables in a spicy oil.
However, while hot pickles are a popular dinner choice in India, the idea of a condom flavoured like the spicy vegetable may prove to be a bit of a hard sell.
The combination of the tangy, pickle taste and the guaranteed spiciness of the condom has put some potential customers off the idea.
Taking to twitter, some jokers have shared their expectations of what the controversial condom would be like.
One joked alongside a gif of a woman chugging water: “After using achaari condom.”
And another uploaded a photo of a woman with stinging eyes, captioned: “When he uses the Achaari flavored condom without telling you.”
When he uses the Achaari flavored condom without telling you.
Manforce, India’s largest selling condom brand, already offers flavours including jasmine, bubble gum, coffee, butterscotch and hazelnut.
It’s not year clear whether the gimmicky new product will be a hit among Indian punters, but the BBC reports that the new flavour is not expected to be a best-seller.