Former Member of Parliament (MP) for Ablekuma Central, Theophilus Tetteh Chaie, says campaigns become very cheap if politicians lead campaigns with their own teams.
According to him, monetisation of politics is self-inflicted which was created by politicians themselves because of lack of confidence.
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“We (politicians) have created this monetisation of politics. This is because people do not believe in themselves and they think that they need some external forces to assist them. If you decide to lead the campaign with your team, it becomes much cheaper but if you decide to leave the legwork for others, you will pay more,” he said on Joy News’ AM Show, Tuesday.
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Describing politics as an expensive venture, Mr Chaie posited that per his experience, it is not about how much money (resource) one has but about the marketability of the person and how sociable the person is.
“It has do with the individual and how he/she wants to execute the campaign because there are people who believe that in order to have a successful campaign there is the need to splash cash. People sometimes put money in the hands of people to campaign for them. They only show up when they go to difficult areas and the constituents are demanding to see the MP or leader,” he stated.
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Source: Adomonline.com | Dorcas Abedu-Kennedy