miLife Insurance has been commemorating its Customer Service Week with some teachers in Kumasi, reiterating the company’s commitment to transparency, fairness, and financial security.
Chief Executive Officer, Kwaku Yeboah-Asuamah, says miLife Insurance recognizes the strong relationships built with customers over the years.
He led his team in this year’s exercise at the Bantama Presby School in Kumasi, reflecting the company’s dedication to giving back to the community.
The Customer Service Week is under the theme “Building Lasting Bonds,” highlighting the commitment of miLife Insurance to partnerships, rooted in trust, integrity, and a shared vision for a brighter future.
For the past five years, the company has celebrated this special week by sharing cakes, drinks, branded T-shirts, jerseys and books with selected schools across the country.
Mr. Yeboah-Asuamah noted insurance was founded on the principle of pooling resources to protect one another, a tradition miLife proudly continues, offering financial security and peace of mind.
He is however concerned about the threat of insurance fraud.
“Fraudulent claims divert resources meant for genuine cases, putting the entire system at risk. Let me be clear: fraud is illegal, and those involved could face severe consequences, including jail time. For example, we’ve encountered cases where professionals falsely reported the deaths of their parents, only for investigations to reveal the truth,” he said.
The services of miLife Insurance were commended by some customers, including Adjen Frimpong, an executive of the Ghana national Association of Teachers (GNAT).
“I have been with miLife since 2014 and attest to their professionalism and prompt payment of claims. They don’t delay in ensuring customers access their claims and will recommend them to everyone,” he said.
miLife seeks to leverage on its customer loyalty in building lasting bonds for years.